Thread: Loyalty?
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Old 08-10-2016, 07:23 PM   #27
Artemus Gordon
Montana Master
 
Join Date: Mar 2012
Location: Redding
Posts: 1,421
M.O.C. #12339
Interesting discussion, I have my concerns that Thor no longer has lasting commitment to any of their brands. Montana's were once the pride and joy of the parent company, out selling all others. Now after acquiring DRV etc and all the shuffling, consolidations and uniformity of floor plans etc., I doubt Brand has any real meaning today. Big Sky is perfect example of Thor's arogance, abandoning a name that use to mean, "top of the line". Therefore buying a Thor Product today, is more of a statement of the actual brand. The other names on the fronts are just that...names, or models! Lastly was reading a DRV brochure touting the "Molded front and rear Caps" as a sign of quality. Not trying to bring up that discussion, but when my Montana was built, it was a statement of quality. Today the same language was in the DRV brochure.
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