I bought them because I know a little about different things, but by no means an expert on anything, good word of mouth experience from folks that have bought the tires goes a long ways in my book. I was one of the Mission tire casualties, quite a horror story, did not want to repeat that experience. Other, cheaper tires were rather lacking on the number of recommendations, could have served me well, but just not enough feedback on them to make me feel warm and fuzzy.
I have always bought Michelains for my service trucks, never had any issues, and got good service from them. I suppose I could have bought cheaper tires that would have given good service, but I knew what I would get based on past experience.
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