Welcome, Lawman! I lurked around other forums myself, before we bought our new Montana, and came to the obvious conclusion that MOC is #1 in every way. Tops on my list was finding a forum that was friendly, helpful, and orderly. MOC is that place. I can't tell you how many little RV problems I've solved by posting a question or concern and getting excellent advice from the MOC members who have been there/done that and could tell me exactly what to do (or not to do, in some cases).
Right now, I'm still working full time, but when we can cut our land lines and hit the road, we can't wait to meet as many MOC members as we can. I feel like we've made good friends here already.
So far as changing the MOC image, I don't think it needs changing. Perhaps
some members of other RV forums are suffering from the dreaded
sour grapes 
syndrome. Yep, I bet that's it. Stick with MOC--you are not going to find whiners, complainers, or party-poopers on THIS forum!
Now that I think about it, I can't imagine Life Without MOC!
Carolyn